![\"Wynwood](\"https:\/\/english.martinvarsavsky.net\/files\/2013\/11\/Wynwood-foto.jpg\")
<\/a>The most successful entrepreneurs\u2026 belong to two very different groups. The communicators and the strategists. When you meet communicators \u00a0you are in awe. Examples are Bill Gates, Jeff Bezos. Their success makes sense to you. They can articulate very well how it came about, you buy it. When a communicator presents, interacts, speaks, their strategy is clear and communicating their strategy is part of their strategy. Communicators need to rally others to succeed, they need the participation and enthusiasm of partners and consumers and they know how to get it. \u00a0Communicators are great presenters, great sales people.<\/p>\nBut when you meet a strategist you have the opposite reaction. You listen to them and wonder how could this person be so successful.<\/p>\n
Now the strategists did not become successful selling themselves or building alliances, nor convincing others to buy their products, they made it by making one good decision after another. They don\u2019t make sales calls, they hire others to do that. They basically just think hard. And that process, the introspection, the deep analysis, is impossible to see in another person. The instinct to choose the right members of their team, to go to the core of complex situations, to have a powerful vision of their product, to anticipate competitors moves, that is a process that is clear to them but opaque to the world. Mark Zuckerberg, Larry Page belong to the second group. Highly intelligent, amazing analysts and builders, poor communicators.<\/p>\n