{"id":1180,"date":"2008-04-08T21:00:22","date_gmt":"2008-04-08T19:00:22","guid":{"rendered":"https:\/\/english.martinvarsavsky.net\/fon\/bt-fon-and-how-to-reach-the-general-public-with-fon.html"},"modified":"2008-04-08T21:00:22","modified_gmt":"2008-04-08T19:00:22","slug":"bt-fon-and-how-to-reach-the-general-public-with-fon","status":"publish","type":"post","link":"https:\/\/english.martinvarsavsky.net\/?p=1180","title":{"rendered":"BT Fon and how to reach the general public with Fon"},"content":{"rendered":"<p style=\"text-align: center\"><img loading=\"lazy\" src=\"https:\/\/english.martinvarsavsky.net\/wp-content\/uploads\/2008\/04\/fonera30.jpg\" alt=\"fonera30.jpg\" height=\"400\" width=\"592\" \/><\/p>\n<p><a href=\"http:\/\/www.thesun.co.uk\/sol\/homepage\/sport\/football\/article1015692.ece\">The Sun<\/a>&#8216;s coverage of <a href=\"http:\/\/www.btfon.com\/\">BT FON<\/a>&#8216;s latest campaign. The girl in the photo is Jennifer Metcalfe, star actress in the UK.<\/p>\n<blockquote><p>Peter Crouch and Jennifer Metcalfe have grabbed their sombreros to spice up the launch of <a href=\"http:\/\/www.theworldsbiggestmexicanwave.com\/\">the world\u2019s biggest ever Mexican Wave<\/a>.<\/p>\n<p>Liverpool striker Crouch and Hollyoaks stunner Metcalfe are promoting <a href=\"http:\/\/www.btfon.com\/\">BT FON<\/a>\u2019s fun new campaign which aims to find out which football team in the UK has the most passionate fans.<\/p>\n<p>Bradford babe Metcalfe visited Arsenal&#8217;s Emirates Stadium for Saturday&#8217;s clash with Liverpool to meet who filmed their own, unique Mexican Waves.<\/p><\/blockquote>\n<p>To me it is fontastic to see all this going on as BT is showing Fon that if you really want to reach the general public you have to go for themes that are less geeky than ours.  Who would not dream of being able to connect to Jennifer Metcalfe\u00b4s Fonera?<\/p>\n<div id=\"mainphotoarea\"><\/div><div class=\"theme-buttons\"><div class=\"fb-like\" data-href=\"https:\/\/english.martinvarsavsky.net\/?p=1180\" data-send=\"false\" data-layout=\"box_count\" data-width=\"71\" data-show-faces=\"false\" data-font=\"arial\" data-locale=\"en_US\"><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>The Sun&#8216;s coverage of BT FON&#8216;s latest campaign. The girl in the photo is Jennifer Metcalfe, star actress in the UK. Peter Crouch and Jennifer Metcalfe have grabbed their sombreros to spice up the launch of the world\u2019s biggest ever Mexican Wave. Liverpool striker Crouch and Hollyoaks stunner Metcalfe are promoting BT FON\u2019s fun new [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[],"_links":{"self":[{"href":"https:\/\/english.martinvarsavsky.net\/index.php?rest_route=\/wp\/v2\/posts\/1180"}],"collection":[{"href":"https:\/\/english.martinvarsavsky.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/english.martinvarsavsky.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/english.martinvarsavsky.net\/index.php?rest_route=\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/english.martinvarsavsky.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1180"}],"version-history":[{"count":0,"href":"https:\/\/english.martinvarsavsky.net\/index.php?rest_route=\/wp\/v2\/posts\/1180\/revisions"}],"wp:attachment":[{"href":"https:\/\/english.martinvarsavsky.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/english.martinvarsavsky.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/english.martinvarsavsky.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}