During our meetings with Microsoft, we had heard that the company was preparing a huge move into the music player arena using WiFi as its main weapon.
The lack of WiFi on the iPod is becoming Apple´s achilles hill and companies like Microsoft and Music Gremlin are exploiting it.
Unfortunately, we are under another NDA and we can´t disclose another player who is also preparing an attack along these lines. Our strategy at FON, however, is not to fight or team up with one player in particular, but to collaborate with all trying to bundle our social router with these products so there truly is WiFi everywhere.
There´s no better way to show the utility of FON than when associated with products like this that need WiFi to function. I have spent 10 days in the USA now and I see enormous opportunities for us to make deals with WiFi hungry devices.
Follow Martin Varsavsky on Twitter: twitter.com/martinvars