At FON Labs we built FON Get Simple or Fon.gs, that like Tinyurl allows you to make a long URL into a short address, but makes it also easy to remember, since you can choose your own address like www.fon.gs/empirestate (while tinyurl used to give you meaningless characters as an address). Recently Tinyurl released the same feature, allowing their users to choose a “custom alias” for their links. I guess we’re even.

Follow Martin Varsavsky on Twitter: twitter.com/martinvars

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Carlos Andrade on July 10, 2008  · 

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