Together with BT we created BTFon and we develop campaigns like this with Peter Crouch. In this video you can see the FON team doing the Mexican Wave… with a style of its own.

http://youtube.com/watch?v=M3FLMtnRC0o

What’s important with this is the great number of foneros we got thanks to BTFon. Unfortunately I can’t share how many of them, because BT prefers announcing the numbers later on, anyway what is clear is that BTFon has a great image and is attracting a lot of people.

Follow Martin Varsavsky on Twitter: twitter.com/martinvars

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ddluk on April 30, 2008  · 

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