Jalbum and Stardoll

While presenting Fon in Stockholm yesterday, I met a few Swedish entrepreneurs who have very viral projects that are getting a lot of users on the net. The first one is Jalbum and the second one is Stardoll.

While I am more likely to be a user of Jalbum than of Stardoll, I can see why both are very successful. Jalbum is like a more professional looking flickr, less social, more focused on photographers who may want to show their work. Stardoll is something completely different. It´s target market is young girls and it´s about dressing their stars, which appear as virtual dolls. Apparently it is phenomenally successful.