Chueca WiFi Initiative
FON announced today a wonderful initiative to WiFi enable Chueca, Madrid’s gay neighborhood. This is especially relevant because Madrid is about to host Europride and over a million people are expected to come. Researching gay issues, I found out that Internet penetration rates are twice as high among homosexuals in Spain than heterosexuals.
Here are a bunch of links in Spanish to articles announcing the Chueca WiFi Initiative:
Posted on FON | 4:45 pm
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Posted by Geoff Hartz - June 13, 2007 10:47 pm - #
What about other penetration rates?
Posted by Henrik - June 17, 2007 10:16 am - #
This is a very good iniative, for everyone. I applaud you for being such a skilled marketer, Martin!
@Geoff: haha, very funny